Senior Manager, Marketing – Canada

Toronto, CA
Marketing & Communications
Full-Time

Role introduction

Senior Manager, Marketing – Canada 

 

Location: Hybrid or Remote (with ability to travel to Toronto) 

Department: Marketing 

Reports to: Managing Director, Canada & Global CMO 

Company: HSO – A global Microsoft business transformation partner 

 

About the Role 

HSO is looking for a dynamic Senior Marketing Manager to elevate our brand and accelerate our growth across the Canadian market. This is a strategic, highvisibility leadership role where you will partner closely with Sales, our global Marketing organization, and Microsoft to position HSO as the #1 Microsoft business transformation partner in Canada. 

Your mission: drive breakthrough demand generation across new prospects and existing customer accounts, while leading a growing marketing team and shaping gotomarket strategy for one of HSO’s most important regions. 

What You’ll Do 

  • Lead and manage the Canada Marketing & Business Development team. 
  • Build and execute integrated marketing programs across campaigns, events, digital, social and PR. 
  • Develop targeted account strategies for new business and expansion within existing customers. 
  • Own customerspecific marketing initiatives, working with Microsoft, global teams and agencies. 
  • Track, measure and optimise marketing performance and ROI. 
  • Lead all marketing collaboration with Microsoft, including messaging, campaigns and events. 
  • Drive customer evidence programs including case studies and references. 
  • Oversee the marketing budget and ensure strong ROMI. 

 

What You Bring 

  • 8–10 years of marketing experience, ideally in B2B IT, technology or consulting. 
  • University degree in business or marketing preferred. 
  • Proven success in brand, demand generation and partner marketing. 
  • Strong understanding of Microsoft’s GTM model and partner ecosystem. 
  • Experience with ABM, segmentation, CRM, analytics and datadriven marketing. 
  • Excellent leadership, communication and stakeholder management skills. 
  • Experience delivering integrated, multichannel marketing programs. 
  • Budget planning and ROI analysis experience. 

Metrics You’ll Own 

  • MQLs, SQLs, opportunity creation and Revenue Pipeline Contribution. 
  • Return on Marketing Investment (ROMI). 
  • Budget effectiveness. 
  • Contribution to revenue growth. 

 

Why HSO? 

At HSO, you’ll join a global community of digital transformation experts, backed by one of the strongest Microsoft partnerships in the world. You’ll have the autonomy to shape the strategy, build a worldclass marketing engine, and make a measurable impact on HSO’s growth in Canada. 

 

Apply now!

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LARGE ENOUGH TO SERVE, SMALL ENOUGH TO CARE

Why work at HSO?

At HSO we take pride in being large enough to serve, but small enough to care. We are uniquely positioned to empower you to transform your career without compromising your life and we take pride in investing as much in our people as we do in our clients.

  • 1

    Collaborative

    At HSO we enjoy a culture of collaboration and support and a collaborative hybrid working model where we team flexibly with purpose at the heart of our working arrangements. We use teamwork not just to meet challenges, but to also promote one another’s success.

  • 2

    Ever-Evolving

    We believe strongly in our values of always learning, always evolving and not standing still. HSO is dedicated to the ongoing professional development of people starting with the training and certification of our early career starters through to supporting senior experienced professionals.

  • 3

    Value Driven

    Our values and culture are attractive to people who want to work with value-driven teams around the world. Collaborating with colleagues and clients who are experts in their field provides an exceptional opportunity in your career to be continuously upskilling and expanding your knowledge and talent for accelerated learning and career progression.

  • 4

    Entrepreneurial

    At HSO we transform the way in which people work and how businesses operate to get results for our clients. This takes exceptional cutting-edge technology, knowledge, talent, determination and entrepreneurial spirit. Our culture and values support entrepreneurial mindsets and attitudes where your voice will always be heard.