• Customer Case
  • How Microsoft Dynamics 365 is powering Hoshizaki’s growth strategy

How Microsoft Dynamics 365
is powering Hoshizaki’s growth strategy

Hoshizaki is combining HSO's Enterprise Architecture-led approach together with the right technology platform to support its future as a modern manufacturing organisation. 

Hoshizaki Europe manufactures ice machines, used around the world, at its UK facility in Telford. 

Hoshizaki is a business with ambitious growth plans yet held back by an ageing ERP platform. They decided to undertake a strategic review to reassess how technology could better support its growth plans. 

In this short video, Hoshizaki shares how working with HSO and Microsoft Dynamics 365 is helping them build out a roadmap and platform to grow with confidence and speed. 

A manufacturing transformation story (more than a system upgrade) 

Hoshizaki had outgrown its legacy ERP. AX 2012 was out of support, heavily customised, and increasingly restrictive as production volumes and operational complexity grew. 

Rather than rushing into implementation and working with HSO, Hoshizaki focused on getting clarity first: understanding their readiness, defining bestpractice processes, and building a roadmap aligned to their growth strategy. 

This video explores how that approach is setting the foundations for longterm success. 

In this video, you’ll hear how Hoshizaki: 

  • Partnered with HSO to align technology decisions with business outcomes
  • Defined a clear enterprise architecture and transformation roadmap
  • Quantified business value before committing to change
  • Balanced ambitious growth targets with pragmatic delivery
  • Reduced risk by prioritising, stabilisation and standardisation over customisation
  • Prepared their organisation for scalable, modern manufacturing 

This wasn’t about getting a new system live quickly. It was about making sure we were ready, aligned, and clear on the value before moving forward.

John Churan Production Director, Hoshizaki

Why HSO? 

As a leading Microsoft partner for manufacturing organisations, HSO specialises in helping businesses move from legacy ERP to Microsoft Dynamics 365 with confidence.

For Hoshizaki, HSO supported: 

  • Enterprise Architecture and discovery
  • Business Value Assessment
  • Bestpractice process design
  • A phased, lowrisk transformation approach 

The result? A clear, evidencebased roadmap that supports both shortterm priorities and longterm ambition.

Built for modern manufacturing 

Microsoft Dynamics 365 provides a single, integrated platform across finance, supply chain, manufacturing, and warehousing that enables manufacturers to: 

  • Improve production efficiency and control
  • Increase visibility across the supply chain
  • Support growth without excessive customisation
  • Standardise processes while remaining flexible 

This foundation is central to Hoshizaki’s transformation journey. 

What sets HSO apart

HSO is a Business Transformation Partner with deep industry expertise and global reach. HSO leverages the full power of the Microsoft Cloud to transform how people work and engage customers, ultimately accelerating the impact of cloud transformation and improving overall business performance. Large enough to serve, small enough to care.

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