Meet the Panelists
On-Demand Panel Discussion: Unlocking Impact - Creating a Data-Informed Non-Profit Strategy
Explore how your non-profit can harness data to drive mission-aligned decisions, enhance program effectiveness, and achieve measurable impact
Watch the Panel Discussion
- 0:00 - Introduction & Meet the Presenters
- 03:31 - Panel Discussion
To watch the recording in full screen mode, click on the icon in the lower right corner of the presentation after the video begins.
How do you turn raw data into real-world impact for your non-profit?
This on-demand NXUnite panel explores how organizations can use data to make smarter decisions, improve programs, and drive meaningful change. With funders and stakeholders expecting more transparency and results, getting this right is more important than ever.
HSO’s Vice President of Data & Analytics, Asad Mahmood, joined other non-profit data experts to share insights on building a data-driven culture that actually works. Together, they discuss practical strategies, common pitfalls, and ways to leverage data for greater impact.
What’s covered:
- Aligning data collection with mission-driven decision-making
- Balancing quantitative and qualitative data for better insights
- Using predictive analytics to enhance fundraising strategies
- Overcoming common challenges in non-profit data management—and more!
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Asad Mahmood | Vice President of Data & Analytics | HSO
Asad Mahmood, Vice President of Data & Analytics at HSO, is a leading figure in the establishment of corporate data strategies and the execution of optimal pathways toward achieving data-driven organizational excellence. With a strong focus on technology-led modernization, Asad specializes in serving large enterprises across diverse sectors such as Non-Profit, Financial Services, Manufacturing, and Retail.
Jenn Taylor | Founder | Deep Why Design
Jenn has created technology solutions in the public and nonprofit sector for over 25 years. She is the founder of Deep Why design, a firm that helps nonprofits who use - or want to use - Salesforce for far more than fundraising. Jenn's areas of expertise are in the design and management of information systems. She works extensively in designing methods for reducing manual data entry within and between organizations as well as establishing patterns for trusted and trustworthy data.
John Mark Vanderpool | Co-Founder | Social Impact Solutions
Too many organizations struggle to grow because they do not have the proper impact data and fundraising systems they need to scale. John Mark works diligently to ensure nonprofits have the marketing, communication, and impact tools they need to reach their full potential. In his role, he works to develop strategies that nonprofits can deploy so they can achieve success in their marketing and impact efforts. In collaborative work with the Social Impact Solutions team, John Mark helps you and your organization solve your data and marketing problems so you can start turning insights into meaningful action.
About NXUnite
NXUnite connects leaders in the mission-driven space with the resources and people they need for their organization to thrive. From hosting panels with industry experts to providing curated listings of non-profit learning opportunities, NXUnite helps organizations get their important questions answered. Gain insight, share knowledge, and connect with the people you need to accomplish your mission. NXUnite brings non-profit leaders together in an unstoppable community that facilitates valuable connections.
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