Your Speakers
Before You Renew: How Your CRM Platform Impacts Your Future
An exclusive, in-person event for manufacturing sales & technology leaders
When
October 7
Time
11:30 AM - 4:00 PM ET
Location
Microsoft Toronto Office, 81 Bay St, Toronto, ON, M5J 0E7 (Suite 4400)
Manufacturing organizations are competing in an environment where speed, accuracy, and consistency across the sales process determine who wins the deal. This half-day event brings together technology leaders from Microsoft, HSO, and Experlogix, each with decades of combined experience driving measurable results for manufacturers, to explore how AI, intelligent agents, and modern CRM platforms are reshaping manufacturing sales. Learn how leading organizations are connecting customer engagement, quoting, and production while building a technology foundation that supports future growth, AI adoption, and stronger business outcomes.
Why Attend
Learn how leading manufacturers are using intelligent agents to drive measurable ROI across sales, quoting, and production
Get tangible examples of where AI and automation genuinely create value in the sales process, and where expectations have outpaced reality
See how connecting sales and production closes the gap between what gets quoted and what gets built
Learn how a secure, governed approach helps prevent sensitive company data from ending up in unsanctioned third-party AI tools
Gain a practical framework for evaluating your sales technology and staying competitive ahead of your next renewal decision
Connect with peer manufacturing leaders and technology experts who have led similar transformations
Learn from experts who have helped manufacturers modernize sales processes with Dynamics 365, AI, and industry best practices.
What You’ll Take Away
A clearer picture of how AI and agents are reshaping manufacturing sales, and what it means for your competitive position.
Real-world perspective from manufacturers who have already accelerated their sales process and cut new rep ramp time.
A practical understanding of how AI, intelligent agents, CRM, and quoting technologies work together to improve sales performance and operational efficiency.
Direct access to Microsoft, HSO, and Experlogix leaders to ask questions specific to your organization.
A concrete next step for your business, not just a sales pitch.
Who Should Attend?
Manufacturing executives and operations leaders shaping sales and technology strategy.
IT and revenue operations decision-makers responsible for the sales technology roadmap.
Sales leaders looking to ramp new reps faster and modernize customer-facing processes.
Anyone at a Greater Toronto Area manufacturing organization who wants a clear-eyed view of what’s next for sales, quoting, and AI in the industry.
Attendees will hear directly from technology leaders with decades of combined experience driving results for manufacturing organizations, a rare opportunity to learn from those who have led these transformations firsthand. The day will close with a happy hour networking reception, giving attendees time to connect with speakers and peers. Attendees who stay for the full event will also be eligible for an exclusive offer, with details to be announced.
Save Your Spot
Space is limited to 48 guests to keep the conversation focused and the setting intimate. Register now to secure your spot!
Event: 11:30 AM - 4:00 PM
Networking Reception: 4:00 - 5:30 PM
Marcus Raddatz, Presales Manager at HSO
Marcus leads Presales at HSO Canada, helping manufacturers drive operational excellence through Microsoft Dynamics 365. With 15+ years of experience across supply chain, project operations, field service, and customer engagement, Marcus specializes in aligning technology investments with business goals.
Louis-Philippe Perras, Chief Technology Officer at Experlogix
Louis-Philippe brings more than 20 years of experience building and deploying SaaS solutions for customers. He also currently leads Experlogix’s AI innovation efforts, focused on bringing greater intelligence and agentic capabilities across the Experlogix product suite.
Charlie Sapienza, Sales Director at Experlogix
Charlie is passionate about helping Microsoft Dynamics customers simplify complex sales and quoting processes. He works with organizations to unlock greater efficiency, accuracy, and ROI through Experlogix CPQ.
Learn More
Manufacturing Resources and Insights