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Ann-Sophie Schmid
Meet our colleague Ann-Sophie and gain an exciting insight into her diverse role as HR Business Partner.

"At the interview, I had the feeling that there was a respectful, friendly and professional atmosphere at HSO. I felt a lot of freedom to shape my job as I see fit."
How long have you been working at HSO?
I have been working as an HR Business Partner since January 2022. Initially, I was responsible for end-to-end recruiting for the CRM service line, Sales & Marketing and the ITC team. I was also responsible for active sourcing, managing application processes and drawing up employment contracts.
For about six months now, the focus of my work has shifted to the areas of health management, event organization and administrative HR activities. This includes, for example, fleet management, preparatory payroll accounting activities and also topics such as company pension schemes or advising our employees on employment, social and tax law. I also support our managers in personnel matters and evaluations. Maintaining employee absences is also part of my area of responsibility.
Because I had the feeling at the interview that there was a respectful, friendly and professional atmosphere here. I was given the freedom to do my job as I see fit.
Our HR department currently consists of eight colleagues.
My topics are very varied. My area of responsibility, especially in the admin area, thrives on unpredictable things that happen. That makes my job very varied and exciting.


What do you like most in your work?
Colleagues come to me with all kinds of questions and are happy if I can help them. Thanks to my wide range of tasks, I can usually provide good support and then both sides are happy. They trust me and know that I'm listening.
What is the biggest challenge in your role?
In my role as HR Business Partner, I sometimes have to deliver bad news.
Cooperation, further development, entrepreneurial spirit. But also value orientation, respect, friendliness and growth.
When I won the Leadership Award from the management for my hard work in December 2022 after less than a year with the company.
Mainly remotely. The great flexibility we offer allows me to balance my private and professional life.
"If you want to be part of an open team that delivers great technology, but also likes to have fun together, then this is the place for you. Team spirit and compassion are very important at HSO."

What would you tell someone who is interested in working for us?
If the person wants to be part of an open team that implements great technology, but also enjoys having fun as a team, this is the right place for them. Team spirit and compassion are very important here. Sometimes, when we're out and about together, it feels like a big school trip - in a positive sense.
I have settled into my new topics well. Now I'm looking forward to delving deeper into some areas and learning new things.
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Cloud & Infrastructure
HSO is seeking an Azure Cloud Architect to lead solution design and drive hands-on delivery of complex Microsoft Azure engagements for our clients. This role owns the architecture from discovery through implementation—spanning landing zones, migrations, identity & security, IaC, and cloud governance—while staying grounded in the platform and working directly alongside engineers and clients. A key part of the role is leading large-scale migrations and deployments, mentoring delivery teams, and building reusable assets. As an Azure Cloud Architect, you can expect to… Azure Architecture & Platform Engineering Architect enterprise-scale Azure Landing Zones aligned to CAF and Well-Architected principles: management groups, subscriptions, Azure Policy, RBAC, and platform automation. Define compute and PaaS patterns: VM/VMSS sizing, AKS, App Service/Functions, and Container Registry as appropriate. Architect Azure Virtual Desktop solutions: host pool design, FSLogix profile strategy on Azure Files or Azure NetApp Files, Scaling Plans, and AVD Insights monitoring. Lead design sessions, produce Architecture Decision Records (ADRs), and validate approaches through hands-on proof-of-concept builds. Azure Migration Lead cloud migration programs across a range of scenarios: on-premises-to-Azure, cloud-to-cloud (e.g., AWS to Azure), and application modernization and refactoring efforts. Drive discovery and assessment: dependency mapping, workload inventory, rehost/replatform/refactor recommendations, and wave planning. Manage cutover execution and hypercare: tooling selection, replication monitoring, test migrations, rollback procedures, and stakeholder communication throughout. Identity & Security Architect Zero Trust models with Microsoft Entra ID: Conditional Access, PIM role patterns, hybrid identity (Entra Connect/Cloud Sync), and app registration governance. Define security blueprints: Azure Policy, Defender for Cloud, Microsoft Sentinel, Defender XDR integrations, and Key Vault design. Map controls to compliance frameworks (ISO 27001, SOC 2, HIPAA, PCI-DSS as applicable) and drive Secure Score improvements. Automation, IaC & CI/CD Build modular IaC frameworks in Terraform and/or Bicep: reusable landing zone modules, policy-as-code, and coding standards for delivery teams. Design CI/CD pipelines in Azure DevOps and/or GitHub Actions: environment gates, drift detection, and pre-deployment compliance checks. Author automation in PowerShell, Azure CLI, and Python: bootstrap scripts, governance tooling, and operational runbooks. Observability, Resilience & FinOps Design observability platforms: Log Analytics workspace architecture, Azure Monitor, Workbook/dashboard frameworks, and alerting. Architect BCDR solutions with Azure Backup, Site Recovery, and cross-region topologies; validate against RTO/RPO targets. Lead FinOps efforts: tagging standards, Cost Management reporting, reservation/Savings Plans strategy, and optimization roadmaps. Consulting & Client Engagement Lead discovery workshops, design sessions, and Well-Architected Reviews; present architecture options with clear trade-offs to technical and business stakeholders. Stay hands-on throughout delivery: validate designs through working code and demonstrate patterns directly alongside client teams. Mentor delivery engineers through design reviews, pairing on complex problems, and code reviews. Architect enterprise-scale Azure Landing Zones aligned to CAF and Well-Architected principles: management groups, subscriptions, Azure Policy, RBAC, and platform automation. Design network topologies (hub-and-spoke or Virtual WAN): Azure Firewall, Application Gateway/WAF, Private Link, ExpressRoute/VPN, and DDoS Protection. Contribute to pre-sales: solution scoping, proposal authoring, SOW definition, and engagement estimates. You’re great at… Architecting enterprise-scale Azure Landing Zones aligned to Cloud Adoption Framework and Well-Architected principles. Leading cloud migration programs across various scenarios, including discovery and assessment. Defining security blueprints and architecting Zero Trust models with Microsoft Entra ID and Defender for Cloud. Building modular Infrastructure as Code frameworks (Terraform/Bicep) and designing CI/CD pipelines. Leading FinOps efforts, designing observability platforms, and architecting robust business continuity solutions. Packaging, deploying, and maintaining applications using Intune Managing escalated technical issues while remaining calm, professional, and client-focused Learning new technologies quickly and applying them in real-world scenarios Providing technical thought leadership in Modern Workplace, system integration, and automation Communicating complex technical concepts clearly to non-technical stakeholders Working independently while owning deliverables and collaborating effectively with team members Promoting the mission and shared values of the company Sound interesting? If so, you’ll have… 8+ years of hands-on experience architecting and delivering Azure solutions across networking, compute, storage, identity, and security. Proven experience leading Azure migration programs—on-premises, cloud-to-cloud, or application modernization—including assessment, wave planning, cutover, and stabilization. Proven delivery of enterprise Azure Landing Zones: management group design, Azure Policy, RBAC frameworks, and platform automation. Solid IaC experience in Terraform and/or Bicep with Azure DevOps or GitHub Actions CI/CD pipelines. Strong Azure networking fundamentals: hub-and-spoke or Virtual WAN, Azure Firewall, Application Gateway/WAF, Private Link, and ExpressRoute/VPN. Microsoft Entra ID experience: Conditional Access, PIM, hybrid identity, and Zero Trust concepts. Familiarity with Azure security services: Defender for Cloud, Microsoft Sentinel, Key Vault, and compliance frameworks. AVD experience: host pool design, FSLogix profiles, Scaling Plans, and monitoring. Proficiency in PowerShell and Azure CLI; Python is a plus. Strong analytical, problem-solving, and troubleshooting skills Excellent written, verbal, and presentation skills Strong client-facing skills, empathy, and the ability to guide clients through complex technical challenges Ability to work independently, take ownership, and translate goals into actionable outcomes Preferred qualifications include: Experience with tenant-to-tenant Microsoft 365 migrations: Exchange Online, SharePoint/OneDrive, Teams, and Entra ID coexistence and cutover. Microsoft 365 platform: Intune, Exchange Online, SharePoint/OneDrive, Teams, and Purview. Copilot readiness/governance, Copilot Studio development, and Microsoft Foundry experience. AKS/Kubernetes and cloud data platform experience (SQL MI, Cosmos DB, Synapse Analytics, or Fabric). Pre-sales and consulting delivery: scoping workshops, SOW authoring, and client relationship management. Microsoft Certified: Azure Solutions Architect Expert (AZ-305) Microsoft Certified: Azure Administrator Associate (AZ-104) Microsoft Certified: Azure Security Engineer Associate (AZ-500) or Cybersecurity Architect Expert (SC-100) Microsoft Certified: DevOps Engineer Expert (AZ-400) Microsoft Certified: Azure Network Engineer Associate (AZ-700) Microsoft 365 Certified (e.g., Enterprise Administrator Expert) The Perks We offer competitive pay and a comprehensive benefits package designed to support your health, flexibility, and long-term success. Benefits include generous paid time off, medical, dental and vision coverage, flexible spending accounts, a health reimbursement account, and a 401(k) plan with company match. You’ll also work alongside collaborative, driven teammates in a dynamic and growing professional services environment. HSO is an Equal Opportunity Employer.
ERP & CRM (e.g. D365 F&O, D365CE)
As an Engagement Director you can expect to... Serve as the executive leader for a portfolio of 3-5 strategic client accounts representing more than $10 million in total revenue, ensuring alignment between client objectives and HSO’s business goals. Own overall client satisfaction, retention, and reference ability across assigned accounts while serving as the executive escalation point for critical client concerns and complex issues. Build and strengthen trusted relationships with client executives, sponsors, and key stakeholders, positioning HSO as a strategic advisor and long-term partner. Lead account planning efforts and growth strategies that expand revenue through additional services, solution offerings, and geographic opportunities. Partner closely with Sales, Delivery, Practice Leaders, and Solution Leads to identify, pursue, and close account expansion opportunities. Drive financial performance across assigned accounts by maintaining or exceeding profitability targets, utilization goals, and commercial objectives. Ensure strong commercial governance through disciplined change order management and minimal non-billable leakage of less than 2.5%. Identify opportunities to help clients achieve business growth objectives through broader adoption of Microsoft solutions and services. Oversee portfolio delivery performance, ensuring engagements meet client expectations, strategic goals, quality standards, and business outcomes. Review engagement health across financial performance, delivery quality, staffing, resource allocation, and risk management, while coaching Engagement Managers on proactive client communications, issue resolution, and mitigation strategies. Ensure consistent application of HSO delivery methodology, governance processes, and best practices across all client engagements. Provide executive account health reporting and quarterly business reviews while contributing insights and recommendations that improve engagement performance and delivery excellence. You’re great at... Building trusted executive relationships and influencing decision-makers across complex client organizations. Creating alignment between client business priorities, delivery outcomes, and commercial objectives. Leading strategic account planning and identifying opportunities for long-term growth and expansion. Driving client satisfaction while balancing business value, profitability, and delivery excellence. Navigating complex issues, serving as an effective escalation point, and guiding teams toward successful resolutions. Interpreting financial, operational, and delivery metrics to assess account health and inform decision-making. Coaching and developing client-facing leaders to strengthen stakeholder management, communication, and risk mitigation capabilities. Leading across multiple service lines and teams to deliver a consistent, high-quality client experience. Applying governance, accountability, and continuous improvement practices to improve engagement outcomes. Connecting client growth aspirations with innovative Microsoft-based solutions and transformation opportunities. Sound interesting? If so, you’ll have... Significant experience leading strategic client relationships, large-scale account portfolios, or enterprise programs within a consulting, professional services, or technology services environment. Demonstrated success managing complex client engagements involving multiple service lines, stakeholders, and delivery teams. Proven experience developing and executing account growth strategies that drive revenue expansion and improve client outcomes. Strong financial acumen with experience managing account profitability, utilization, margins, and commercial performance. Experience overseeing delivery governance, engagement performance, resource allocation, and risk management across large programs. A track record of building executive-level client relationships and serving as a trusted advisor to senior stakeholders. Experience partnering with Sales, Solution, and Delivery leaders to identify and close new business opportunities within existing accounts. Strong communication, presentation, and executive reporting skills, including experience leading quarterly business reviews and account health discussions. Experience working within Microsoft-focused consulting, cloud, business applications, data, AI, or digital transformation environments is highly desirable. The Perks We offer competitive pay with a performance-based bonus. Our employees also enjoy unlimited paid time off and a flexible and affordable benefits program designed to help you be and stay well, including: medical, dental & vision coverage, flexible spending accounts, health reimbursement account, and a 401(k) plan with a company match. Additionally, you’ll have the benefit of working alongside enthusiastic and energetic teammates in a dynamic and thriving environment. HSO is an Equal Opportunity Employer.
Marketing & Communications
As a Digital Marketing & Campaigns Specialist, you can expect to... Execute integrated B2B marketing campaigns across email, web, landing pages, paid media, social channels, and other digital platforms that support new business growth, client expansion, account-based marketing initiatives, and HSO’s Microsoft partnership. Translate campaign briefs and go-to-market priorities into coordinated execution plans, timelines, assets, and deliverables that move campaigns from concept to launch efficiently and consistently. Build and launch campaign emails, landing pages, forms, audience segments, nurture programs, and digital customer journeys within HSO’s marketing technology ecosystem. Manage campaign execution from initial setup through launch, optimization, and performance reporting while ensuring a high-quality customer experience across all touchpoints. Execute digital programs that support events and field marketing initiatives, driving registrations, meetings, engagement, and post-event follow-up activities. Partner closely with Demand Generation, ABM, Alliance, Content, Marketing Operations, Sales, and other stakeholders to coordinate campaign activities and ensure successful delivery. Build, launch, manage, and optimize paid media programs across LinkedIn, Google, and other relevant digital platforms using the channels best suited to campaign goals and target audiences. Develop audience targeting strategies using account lists, CRM data, matched audiences, intent signals, retargeting tactics, and platform-specific capabilities to reach high-value B2B buyers. Continuously evaluate new channels, advertising platforms, formats, and targeting approaches, testing innovative ways to engage target audiences and improve marketing performance. Monitor campaign performance across the full funnel, analyze results, manage budgets and media spend, and provide actionable recommendations that improve engagement, conversion, lead progression, and pipeline contribution. You’re great at... Turning campaign strategies and briefs into coordinated, multi-channel marketing programs that drive measurable business outcomes. Managing campaign execution across multiple priorities, stakeholders, deadlines, and go-to-market motions with strong organization and attention to detail. Building, QA’ing, and optimizing emails, landing pages, forms, nurture journeys, and digital experiences with a focus on quality and performance. Developing audience targeting strategies that connect the right message to the right buyers at the right stage of the customer journey. Leveraging paid search, paid social, display, retargeting, and other digital advertising tactics to drive engagement and conversion. Using performance data, analytics, attribution, and campaign insights to identify opportunities and improve results. Collaborating cross-functionally with marketing, sales, content, alliance, and operations teams while independently owning campaign execution. Applying a test-and-learn mindset, proactively exploring emerging channels, technologies, and digital marketing opportunities. Staying current with changes in the digital advertising landscape and bringing forward innovative ideas that help expand HSO’s market reach. Sound interesting? If so, you’ll have... 3–5 years of hands-on experience in B2B digital marketing, demand generation, paid media, campaign marketing, or a related field. Demonstrated success executing integrated marketing campaigns from initial build through launch, measurement, and optimization. Hands-on experience building and optimizing campaigns within LinkedIn Campaign Manager and Google Ads. Experience across multiple paid media disciplines, including paid search, paid social, display, retargeting, programmatic advertising, account-based advertising, or similar digital marketing channels. Strong knowledge of B2B audience targeting strategies and experience identifying effective ways to reach specific buyer groups. Experience building emails, landing pages, forms, segmentation strategies, and nurture campaigns within a marketing automation platform. Strong understanding of B2B demand generation and how digital marketing activities influence lead progression, opportunity creation, and pipeline growth. Experience with campaign tracking, UTM management, digital analytics, conversion measurement, and marketing performance reporting. Experience managing multiple campaigns simultaneously and using data-driven insights to make recommendations and optimize outcomes. Strong attention to detail and the ability to independently manage campaign execution while collaborating across teams. Experience within B2B technology, SaaS, consulting, or professional services environments preferred. Experience marketing Microsoft technologies or working within the Microsoft ecosystem is a plus. The Perks We offer competitive pay with a performance-based bonus. Our employees also enjoy unlimited paid time off and a flexible and affordable benefits program designed to help you be and stay well, including: medical, dental & vision coverage, flexible spending accounts, health reimbursement account, and a 401(k) plan with a company match. Additionally, you’ll have the benefit of working alongside enthusiastic and energetic teammates in a dynamic and thriving environment. HSO is an Equal Opportunity Employer.
Marketing & Communications
As a Content Marketing Manager you can expect to... Create and edit high-quality content across campaigns, web, email, social media, customer stories, thought leadership, and sales enablement initiatives. Own and manage the day-to-day U.S. social content calendar, with a strong emphasis on driving engagement through LinkedIn. Develop content that supports demand generation, account-based marketing (ABM), customer growth initiatives, and Microsoft alliance programs. Interview subject-matter experts, executives, customers, and partners to uncover insights and transform them into compelling, audience-focused stories. Build executive thought leadership and social content that reflects an authentic individual voice rather than generic corporate messaging. Partner with campaign and industry teams to translate complex Microsoft, AI, business applications, and transformation topics into clear, market-facing narratives. Repurpose long-form content and strategic assets into articles, social posts, emails, campaign copy, and other formats to maximize reach and impact. Support customer storytelling efforts and case studies that showcase measurable business outcomes and value delivered. Leverage AI tools thoughtfully to accelerate research, content ideation, repurposing, and production while maintaining a strong editorial standard and human perspective. Monitor content and social performance metrics and apply insights to strengthen future content strategies and execution. Ensure all content aligns with HSO’s brand, messaging, and editorial guidelines. You’re great at... Turning complex, technical topics into clear, engaging, and relevant content for business audiences. Writing and editing across multiple formats while maintaining a consistent voice and high editorial standards. Identifying compelling story angles and uncovering meaningful insights from technical or business-focused conversations. Interviewing executives, subject-matter experts, customers, and partners to capture authentic perspectives and expertise. Creating social media content that drives engagement and supports broader business objectives. Building authentic executive thought leadership and helping leaders communicate their unique points of view. Collaborating effectively with cross-functional teams to develop cohesive messaging and content strategies. Using strong editorial judgment to determine what content will resonate most with target audiences. Applying AI as a productivity tool while preserving originality, strategic thinking, and a distinctly human voice. Sound interesting? If so, you’ll have... 4+ years of experience in B2B content marketing, copywriting, communications, or a related field. Exceptional writing and editing skills with the ability to adapt content across a variety of formats and audiences. A portfolio demonstrating strong B2B content creation and storytelling across multiple channels and formats. Experience creating and managing content for LinkedIn and other social media platforms. Proven ability to make complex or technical subjects accessible and engaging without oversimplifying the message. Strong interviewing skills and the confidence to work directly with senior executives and subject-matter experts. Experience within technology, SaaS, consulting, or professional services environments, strongly preferred. Familiarity with Microsoft technologies, AI solutions, or business applications; experience in these areas is a plus. Strong editorial judgment and a demonstrated ability to identify and develop compelling stories. Experience using AI-enabled tools to support content development while maintaining high-quality editorial standards and original thinking. The Perks We offer competitive pay with a performance-based bonus. Our employees also enjoy unlimited paid time off and a flexible and affordable benefits program designed to help you be and stay well, including: medical, dental & vision coverage, flexible spending accounts, health reimbursement account, and a 401(k) plan with a company match. Additionally, you’ll have the benefit of working alongside enthusiastic and energetic teammates in a dynamic and thriving environment. HSO is an Equal Opportunity Employer.