• Customer Case
  • Venchi accelerates growth with customer experience and AI best practices

Venchi accelerates their next phase of growth with exceptional customer experiences and HSO’s AI best practices

Venchi, a premium chocolate and gelato brand with a leading global retail presence, partnered with HSO to drive a program of continuous improvement and optimize millions of customer experiences each year, underpinned by AI and powered by Microsoft technologies.

Excellence at Every Touchpoint

As a globally renowned premium chocolate and gelato brand serving thousands of customers around the world each day, Venchi knows that delivering an exceptional customer experience is a fundamental expectation.

A global leader in fine chocolate and gelato, Venchi serves an expanding international audience through more than 180 boutiques across over 70 countries, with ambitious plans to bring its distinctive products to even more customers in new markets as part of its long-term growth strategy.

   

In recent years, the brand’s remarkable growth has been supported by its strategic investment in Microsoft Dynamics 365 as its customer relationship management platform. This early commitment established a strong digital foundation, positioning technology as a key driver of future expansion.

Recognizing that sustained success depends on both the right technology and the right partner, Venchi continues to invest in innovation to deliver a seamless, personalized, and elevated customer experience at every touchpoint. 

Supporting Next-Generational Growth 

When it comes to customer engagement, Venchi operates with precision and discipline across a sophisticated, multi-channel ecosystem spanning wholesale, retail boutiques, and digital commerce.

Beyond delivering exceptional consumer experiences at every touchpoint, the business also supplies its premium chocolate creations to B2B partners worldwide, supported by a seamless, state-of-the-art e-commerce platform that reflects the brand’s commitment to excellence.

With over two-million customers enrolled to their loyalty program, Venchi has a significant opportunity to cultivate meaningful, long-term relationships with individuals on a truly global scale.

A significant segment of its customer base consists of international tourists, who encounter the brand for the first time abroad. With a strategic engagement approach, these initial experiences can be converted into lasting loyalty when they return to their home markets.

Venchi’s leadership recognized a clear opportunity: demand for their premium offerings was rising across every region, and the brand already had the foundational technologies to support growth in a market‑leading and innovative manner. What remained was identifying the ideal transformation partner to turn this potential into reality.

Venchi sought a partner capable of guiding the next stage of their already remarkable growth journey. Their ideal collaborator needed to be large enough to deliver at scale, yet attentive enough to provide tailored support, with deep expertise in business transformation, Microsoft technologies, and the capacity to operate seamlessly on a global level.

“HSO’s closeness to Microsoft was a major factor in our choice. But beyond that, we were impressed that they were really international. Knowing that HSO not only have [a] global reach but also localized teams on the ground in key locations that we also operate is incredibly beneficial to us.” 

Giorgia Mondino Enterprise Solutions Manager - Venchi

A Strategic Partnership

  • 1

    At the outset of the partnership...

    ...HSO began supporting Venchi with the management and maintenance of its core business applications, including Dynamics 365. 

  • 2

    This enabled Venchi's internal teams...

    ...to focus on driving innovation, exploring new ways to leverage AI, intelligent agents, and automation across the business.

  • 3

    Working closely with HSO's delivery team...

    ...Venchi’s leadership standardized and unified every endpoint and data source within their technology estate, creating a foundation for faster, more scalable innovation. 

  • 4

    This ensured that...

    ...all Microsoft technology investments, from Dynamics 365 Customer Engagement (CRM) to POS, Supply Chain Management, and Customer Insights, could integrate seamlessly with the third-party applications critical to maintaining Venchi’s exceptionally high operational standards. 

  • 5

    Building on this foundation...

    ...Venchi now benefits from HSO’s Continuous Improvement Services, which adopt an agile, process-focused approach to regularly deploying enhancements and features that enrich customer experiences and strengthen retention, a pivotal component of Venchi’s growth strategy. 

  • 6

    Beyond technology management...

    ...Venchi is also leveraging HSO’s expertise to create an agent-first technology roadmap. The initiative begins with automating order management, removing the need for manual intervention and streamlining the process end-to-end. 

“HSO’s knowledge of AI agents, best practice and how agents and AI should be governed is helping us to effectively prepare for the next phase of digital transformation within our business.” 

Giorgia Mondino Enterprise Solutions Manager - Venchi

A Recipe for Sweet Success 

Since partnering with HSO, Venchi has saved thousands of hours by automating repetitive tasks, leveraging HSO’s extensive expertise in AI.

The business benefits from established AI best practices and governance frameworks enable faster adoption of AI while enhancing both customer and employee experiences. 

“The HSO team are truly invested in our success and are the partner we have been looking for. We’re seeing early results from the combined efforts we’re making and we’re confident that with them at our side, we can take Venchi to even greater heights.” 

Fabio Tormen Chief Information Officer - Venchi

“Venchi are exactly the type of customer we like to work with. Their ambition to embed AI into their business and trust in HSO to deliver excellence is the perfect combination.” 

William van Zweeden Marketing Director | HSO

Looking Ahead 

With robust foundations firmly in place, Venchi is now exploring additional AI use cases to further elevate both internal processes and customer experiences.

Initiatives such as a custom Payment Check Agent and HSO's Order Management Agent will automate numerous micro-tasks, delivering thousands of additional hours of efficiency each year while reinforcing the brand’s commitment to excellence. 

Learn more about HSO's Order Management Agent

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