On-Demand Webcast: Non-Profit by the Numbers – Part 2:

Membership Recruitment and Retention

Large group of people doing yoga in a park on colorful yoga mats

Businesses need to understand their potential customers as well as their current customers to determine how to find, engage with, and retain them. The same is true for non-profits and their potential and current members and donors.

In part 2 of this 5-part on-demand webcast series for non-profits, you’ll learn how to use data analytics around internal factors, like demographics, interactions, and social media reviews, as well as external factors like US Census data, economic indicators, and events like the COVID-19 pandemic, to fine-tune your recruitment programs and cultivate repeat donors and members loyal to your cause—while protecting the security of your data and staying in compliance.

About the Presenter

Asad Mahmood | VP, Data Analytics | HSO US

Asad is a leader in setting up a Data Strategy and executing the best path accordingly to become a data-driven organization. He has 22+ years of experience and specializes in identifying and architecting solutions using Big Data, Cloud (Azure, GCP, AWS), and AI/ML tools.

Watch On-Demand

Video Navigation

  • 00:00 – Introduction
  • 01:27 – Session 1 Recap
  • 02:40 – Poll Question
  • 03:07 – Data Management Challenges & Opportunities
  • 17:32 – Revisit Poll Question
  • 18:18 – How HSO Helps Non-Profits
  • 19:25 – Poll Results
  • 20:26 – Next Steps
  • 21:14 – Questions & Answers

To watch the recording in full screen mode, click on the icon in the lower right corner of the presentation after the video begins.

Non-Profit by the Numbers : Using Data for More Effective Fundraising & Member Recruitment

Watch Additional On-Demand Webcasts in this Series

Explore Additional Resources for Non-Profits

Contact us

By using this form you agree to the storage and processing of the data you provide, as indicated in our privacy policy. You can unsubscribe from sent messages at any time. Please review our privacy policy for more information on how to unsubscribe, our privacy practices and how we are committed to protecting and respecting your privacy.