Chapter 4

The relationship between data quality and artificial intelligence

Even in the new era of AI, the fundamental principle remains unchanged: the quality of the results directly depends on the quality of the input data. As a result, the automation, analysis and decisions generated by Microsoft Copilot are heavily dependent on the quality of the underlying data.

Incorrect, incomplete or outdated data in your CRM and ERP systems increases the risk of inaccurate or misleading information and automation. That's why it's critical to invest time and resources in maintaining and managing your data before implementing Copilot.

As a Microsoft Inner Circle Partner with 25 years of experience in the wholesale distribution and retail industry and in the area of Microsoft Business Applications, we are at your side to make the most of the new generation of artificial intelligence.

Is your company AI ready?

Is your company ready to benefit from AI? Would you like to find out whether your company and your data are ready for the use of artificial intelligence?

Discover it in the Data Strategy Assessment & Roadmap Workshop. We have already explained the importance of a clear understanding of your data management and strategic use of this data for implementing artificial intelligence. In our Data Strategy Assessment & Roadmap Workshop, we analyze your current data usage, support you in developing a data strategy and help you create a precise implementation plan. With our expertise, you lay a solid foundation for data-driven decisions.