In the first of this 2 part series, we will be looking at how Microsoft Dynamics AX supports retailers in creating new sales channels to utilise new shopping trends and generate greater revenue. In this blog, we are looking at how Microsoft Dynamics AX facilitates an efficient click and collect shopping platform.
The way that we shop has changed significantly in recent years. The retail business model has developed; omni-channel is now the order of the day. The ability to sell through multiple channels while simultaneously delivering a leading shopping experience allows retailers to attract modern customers.
The development of retail specific technologies such as Microsoft Dynamics AX ERP and the insight it delivers to businesses around capacity utilisation, stock availability and supply-chain efficiencies has made it possible to incorporate these sales channels as part of a well-oiled retail machine.
Click and Collect
One of these sales channels is the increasingly popular
click and collect methodof shopping. Through click and collect, shoppers select and pay for their items online, and collect them from the physical retail store. By connecting online platforms to the customers’ local store, Microsoft Dynamics AX provides retailers with real time clarity over stock availability, making it possible to fulfil customer orders through accurate distribution of stock between stores. The ability to provide click and collect through Microsoft Dynamics AX allows retailers to take advantage of a target audience who have the desire for goods, but not
the time to browse the physical store or wait for