Microsoft Dynamics CRM gets an analytics-infused update

Microsoft Dynamics CRM gets an analytics-infused update

Following the launch of Dynamics CRM 2015 last November, Microsoft on Monday announced a Spring update to the software that promises new social, mobile and analytics capabilities along with closer integration with Office 365.2015 Custtomerservice - Microsoft Dynamics CRM ERP Software From HSO

On the social front, for instance, the Spring ‘15 release of Microsoft’s customer relationship management suite offers a new social center where marketing, sales and service teams can monitor social topics and engage directly with communities. Companies can create end-to-end customer engagements from social posts, while social analytics tools now offer text mining, cloud visualisation and a social activity map. Tying it all together, Microsoft said, is a redesigned user interface.

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