Big data: there’s no avoiding it, but what is it? Big Data has high levels of diversity, experiences growth and amounts to a staggering volume. The result of data integration is having more data you have at your disposal and better predictions you can make based on it. To guarantee sufficient processing speed, cloud technology is essential for enough computing power to enable real-time insights straight to web or device.  Your organization may run many applications such as an ERP system, a CRM system, a self-service portal for customers and many others.  To successfully analyze all this data, it’s important that you can combine all these data types in a smart way, and to make decisions about how you sort, save and standardize it.

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